Come meet us in New York and L.A.
We love to meet our clients, hear first-hand what’s on their minds and offer solutions to your business needs. That’s why we host a breakfast series for our clients called “Eggs & Exchanges” where we highlight strategies for helping them to increase revenue on the Right Media Exchange.
The next breakfast series will be held in New York City on September 16 and in Los Angeles on September 24. We’re particularly excited about the program:
Session 1: “Servicing Brand Advertisers: A Yield Opportunity”
As offline advertising dollars shift online and brand campaigns move to performance, networks and publishers are presented with several opportunities to increase yield. This session looks at how ad operations teams can increase yield by having tools in place to drive better performance results than their network competitors and by providing site transparency to alleviate brand advertiser concerns.
Session 2: “Improving Quality: How to Create Revenue with the Least Risk.”
Proper creative management affects all Exchange members. In this session, we will look at the process from the perspective of buyers, sellers and networks as well as share troubleshooting techniques and escalation procedures.
If you’re already a client, we hope to see you at Eggs & Exchanges. If you’re not currently working with Right Media and would like to learn more about us, drop an email to rightmediaevents@yahoo-inc.com and we’ll get back to you.
–Liza Cichowski, Brand Experience Manager, Right Media Exchange
